Opponents turn on T-Mobile US’ Legere; Claure’s claws are out

The two largest operators in the US – AT&T and Verizon Wireless – have come out fighting against further concessions for smaller rivals in next year’s spectrum auction. Both operators blogged against T-Mobile’s request that a set aside of 30MHz of spectrum …

The post Opponents turn on T-Mobile US’ Legere; Claure’s claws are out appeared first on Mobile World Live.

Sprint brings in quadplay specialist as CMO

Sprint hired Kevin Crull, formerly of Canada’s Bell Media, as its new chief marketing officer as it gears up for a battle with US peers – including T-Mobile US and its colourful CEO John Legere – that will increasingly focus …

The post Sprint brings in quadplay specialist as CMO appeared first on Mobile World Live.

T-Mobile US launches first ‘uncarrier’ enterprise salvo; Legere slams rivals (again)

John Legere, the unconventional CEO of T-Mobile US, yesterday launched the ninth in a series of so-called ‘uncarrier’ initiatives – which contained the operator’s first attempt at luring the business customer – and took the opportunity (once again) to shower his opponents …

The post T-Mobile US launches first ‘uncarrier’ enterprise salvo; Legere slams rivals (again) appeared first on Mobile World Live.

T-Mobile US chief brands AWS-3 auction “disaster”; hails 2014 “best year of growth”

John Legere, the unconventional CEO of T-Mobile US, described the blockbuster AWS-3 spectrum auction as a disaster for consumers – arguing it was further evidence of unfair dominance exerted by AT&T and Verizon Wireless – although he was in cheerier …

The post T-Mobile US chief brands AWS-3 auction “disaster”; hails 2014 “best year of growth” appeared first on Mobile World Live.

T-Mobile US boss Legere set to unveil more ‘uncarrier’ moves – but not at CES 2015

Outspoken T-Mobile US boss John Legere claimed the operator will bring its ‘uncarrier’ strategy “to entirely new groups of people” in 2015, but anyone hoping for another high-profile uncarrier move at next week’s CES event in Las Vegas will be …

The post T-Mobile US boss Legere set to unveil more ‘uncarrier’ moves – but not at CES 2015 appeared first on Mobile World Live.